Movement Power
Logo design project for Movement Power, a fitness and parkour website created by Macbeth Europe ambassador Tom Taylor.
Logo design for Tom Taylor - a Parkour Traceur, Weightlifter and the new Macbeth ambassador for Europe - for his new venture, Movement Power. I took the idea of rippling musculature and fluid movement to create the logo mark for the brand, trying a few different versions before he settled on the simple black and white one.
Final design
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